Both consumer Gmail and business Gmail users often have a need to create Gmail templates.
Fortunately, Google Labs has provided an easy (and free) way to create Gmail templates. This app is called Canned Responses. As its name implies, the intent of the app was for responding to inbound emails. However, the majority use case may well be for new outbound emails.
Access to Canned Responses is available to G Suite users by default, but user access can be disabled by a G Suite administrator in the admin console. Continue reading Gmail Templates: How to Create Them Using Canned Responses
Many CRM users, especially salespeople, live in Gmail. Because of this, a number of CRM vendors have developed Chrome extensions that provide access to CRM functionality within consumer Gmail and business Gmail (G Suite). A Chrome extension is a software program that adds functionality to the Chrome browser.
Historically, Chrome extensions have had little to no user interface. In fact, the original intent of Google’s developers was for extensions to be minimalist. From a user interface perspective, many extensions are no more than a button on the address bar.
As an example of basic functionality of a CRM for Gmail Chrome extension, a CRM user can search for records, edit records and add records — all without leaving Gmail. Some CRM vendors have taken their Chrome extensions to entirely new levels. Continue reading CRM for Gmail and G Suite: Chrome Extensions
Google Sheets is one of the productivity applications that’s included with free consumer Gmail and with G Suite [for business].
It is a cloud based spreadsheet application. No desktop software is needed to create and edit spreadsheets. Spreadsheets are stored in the cloud, on a virtual drive called Google Drive.
Google Sheets can be used for everything from basic calculations to sophisticated data analysis. Continue reading What is Google Sheets and How Does it Work?
Google Docs is one of the productivity applications that’s included with free consumer Gmail and with G Suite [for business].
Google Docs is a cloud-based word processor, which means that no desktop software is required to create and edit documents. Documents are stored on Google Drive, which is the cloud drive included with Gmail and G Suite.
Google Docs has all the core capabilities that can be found in traditional word processors. It also has a number of capabilities that relate to the fact that the documents are stored on a cloud drive (vs. on one person’s desktop). So, how does Google Docs work? Here are just a few of the capabilities.
Continue reading How Does Google Docs Work?
When a small business owner or manager decides to make the move from free consumer email addresses (e.g., firstname.lastname@example.org) to custom email addresses (e.g., email@example.com), there are a number of business email options.
Aside from Microsoft, two of the most popular business email providers are Rackspace and Google.
As service providers, Google and Rackspace differ in many ways. However, they do overlap in a couple of areas. Continue reading Rackspace Webmail vs. G Suite For Small Business
There are two ways in which a G Suite user can have an unlimited number of inbound email addresses associated with their G Suite account. We’ll refer to these ways as “dimensions”, as they can be used in combination.
G Suite Gmail Address Aliases
The first dimension of unlimited email addresses are email aliases. Aliases are assigned to a user account by a G Suite admin. An admin can assign multiple values to what is technically called the Local-part of the email address, or the part before the @ sign.
In the following example, you will see that Lou’s default email address is firstname.lastname@example.org. Lou must use this address to login to her email account. Continue reading How G Suite Gives Each User Unlimited Email Addresses
There are more similarities between free, consumer Gmail and G Suite than there are differences. In fact, G Suite can be viewed as a multi-user version of consumer Gmail.
When a single user platform becomes multi-user, an administrative layer is needed for tasks such as adding and deleting users, creating groups, assigning apps and managing security.
Fortunately, adding users to G Suite is a straightforward process for an admin. The creator of a G Suite account is a Super Admin by default. One or more admin roles can optionally be assigned to any user. One of the admin roles is called User Management Admin. This role allows a user to create, delete and update users — so, someone other than a Super Admin can be responsible for adding and removing users. Continue reading How to Add Users to G Suite
While Google has its own mobile phone and tablet operating system, the company needs to remain mindful of the fact that millions of consumer and business Gmail customers are iPhone and iPad users.
In fact, over the last 30 days, 63% of the mobile & tablet visitors to this website, as reported by Google Analytics, are iPhone or iPad users.
For years, Google has offered iOS apps for Gmail, Calendar, Drive, Docs, Sheets, Slides and more. However, until recently, the Gmail app had not been updated since December 4, 2012. Continue reading G Suite: Gmail & Calendar iOS Updates
New Google Sites rolled out to all G Suite customers in November of 2016.
The original Google Sites, now called “Classic Google Sites” was released in 2008 after the acquisition of JotSpot in 2006. The product did not see much in the way of enhancements for many years.
The new Google Sites was built from the ground up, which means not only a modern set of design components and full device responsiveness, but an app that fits in much better with the rest of the G Suite offerings. Continue reading Google Sites: A “Host” of Possibilities
The topic of email security is all too frequently in the news. On September 22, 2016, the story broke that data associated with 500 million Yahoo! email accounts had been stolen in 2014.
There are many reasons why hackers spend their time trying to infiltrate email servers and email clients. Sometimes it’s to steal intellectual property. Continue reading Email Security and G Suite
One of the things that has prevented some organizations from making the switch to G Suite is the fact that they still would need to maintain and/or purchase Microsoft Office licenses for most of their users.
However, Office licenses may only be needed for a few power users within an organization, as there are two ways that any user can open and edit Microsoft Word, Excel or PowerPoint files using Google Drive. “Power users” can include those who work with very large Excel spreadsheets or who rely on macros within certain Excel spreadsheets. It can also include those who need to exchange redlined Word documents with third parties.
There are two ways that G Suite users can edit Office files without the need for Office software. Continue reading G Suite: Editing Microsoft Office Files
Google Analytics Event tracking allows you to incorporate visitor activity from many different sources within Google Analytics.
Once the information is in Google Analytics, as we covered in the previous post, comparative visualizations can be created in Google Sheets.
Here are five Google Analytics event tracking examples. You can use these to measure the effectiveness of your marketing efforts. This is all predicated on the fact that you are using the Universal Analytics tracking code. Continue reading Google Analytics Event Tracking Examples
One of many benefits to using G Suite is that G Suite users with access to their organization’s Google Analytics account can easily share specific slices of Google Analytics data with their co-workers.
The Google Analytics Add-on for Google Sheets lets a Sheets user who has a Google Analytics login create a variety of comparative visualizations within Google Sheets. Continue reading Google Analytics Reports in Google Sheets – Using Filters
Google Slides allows two or more people to collaborate in real-time on edits to an online presentation.
For this to happen, a Google Slides presentation creator needs to first share out his or her presentation with one or more people. Continue reading Online Presentation Collaboration with Google Slides
G Suite users can now present data in Google Slides. And, this data can be presented in real time.
Until Google introduced this functionality, charts had to either be pasted as images into Google Slides or they had to be created using shapes. When the underlying data changed, a more up-to-date chart image had to be pasted into the slide or the shapes had to be modified. This could be very time consuming.
Google has provided two ways to embed data-driven charts right within individual slides. Continue reading Present Data in Google Slides – In Real Time
Let’s say you’ve been using free Gmail accounts for your business communications. Your email addresses may resemble one or more of these:
Your employees may even be using assorted Yahoo Mail and cable company email addresses for business purposes.
However, your business is growing and/or you want to start to use more professional looking email addresses such as:
Steven Aldrich of GoDaddy has stated that potential customers are far more likely to do business with a company that uses a business email address than those that don’t. Continue reading 12 Reasons to Move Your Business From Free Gmail to G Suite
Google Slides can easily be embedded in any website by using the code provided in the File > Publish to the web… menu.
By default, there’s a set of controls at the bottom of an embedded Slides presentation that diminishes the website animation effect. The controls provide multiple options including downloading the Slides as a PDF or PPTX file. Continue reading 4 Ways to Add Animation to Your Website With Google Slides
During today’s Google Atmosphere, a number of Google’s customers were profiled. Representatives from each described how they were able to benefit from using Google Apps. Among those was Salesforce, which as been a long time user of Google Apps for Work. Continue reading How Salesforce Leveraged Google Apps for its Lightning Launch
With Google Forms, it’s easy to embed surveys, polls and other types of questionnaires into your website.
We created a Google poll using Google Forms and embedded it below. If you answer the question, you’ll be able to see how others answered the same question simply by clicking the See previous responses link after you submit your response. Continue reading Create a Google Poll Using Google Forms
At Dreamforce 2015, I had the opportunity to interview Brandon Bruce, co-founder of CirrusPath, on the podcast stage in the Admin Lodge.
CirrusPath has done an excellent job of not only integrating Salesforce and Google Apps, but of also developing productivity tools for salespeople that can help to improve win rates. Continue reading Google Apps and Salesforce Integration – Dreamforce 2015 Podcast
In his book “David and Goliath”, Malcolm Gladwell uses what he calls an inverted-U curve to illustrate the fact that decreasing the size of school classes increase academic achievement to a point, after which overall academic achievement starts to decline. Continue reading The Inverted-U Curve (In Google Sheets)
Google is a household name for internet search. Most people are aware of consumer Gmail. However, many businesspeople are not aware of Google’s suite of applications for business, G Suite.
“Gone Google” is a term Google coined for companies that have adopted G Suite. At the time of publication of this post, Google states that over 5 million companies have gone Google. With over 125 million businesses in the world, there’s clearly some upside for Google. Continue reading 9 Reasons Companies Switch to G Suite
With Google’s recently announced restructuring, where does Google Apps for Work fit in?
Google Apps will live along side a set of related technologies, including Android (which has apps for Google Apps for Work), Search (used in Gmail, Google Drive and Google Sites), YouTube (Google Drive uses the YouTube engine) and Maps (Google My Maps is now part of Google Apps for Work). Continue reading Google Apps for Work Under The Alphabet Structure
Google Sites is not necessarily the first application that enters the mind of most people as a platform for building out a corporate website, but there are a number of Google Sites use cases that organizations can take advantage of.
One of the great aspects of Google Sites is the fact that it has the built-in sharing options that are common to all Google Apps components. These granular permission levels make Google Sites easy to adapt to a variety of “non standard” use cases.
Here are five ways to use Google Sites other than as a corporate website platform. Continue reading Five Google Sites Use Cases
You’re a marketer whose company is subscribing Salesforce Professional Edition or Enterprise Edition.
You want to add on a marketing automation system such as Pardot or HubSpot to Salesforce, but you’re having trouble getting management to commit to a five figure minimum contract.
You’ve got some great blog content and you have a whitepaper or ebook already prepared. You simply want to set up something along the lines of the following flow (click image for full tab view) so that you can capture website leads and assign them to salespeople. You want to avoid involving IT, if at all possible. Continue reading DIY B2B Marketing Landing Pages for Salesforce