This is particularly true in the digital marketing realm, where there can be dozens of online accounts that a staff marketer or a contract marketer needs to access.
What many people don’t know is that Google Drive is also a business product. It is a part of Google Workspace, the business version of Gmail.
Updated: January 16, 2021
The GOOGLEFINANCE function for Bitcoin was not working for a time, but seems to be working again now. You can “set and forget” the function—cells will auto-populate or auto-update at regular intervals.
Many people have multiple Gmail logins.
An example is someone who has a personal Gmail account and one or more business Gmail (Google Workspace) accounts.
In fact, independent contractors such as marketers can have many business Gmail accounts—one for each of their customers.
The good news is that an individual can login to Gmail as different users within the same browser.
When someone uses a free service such as Gmail, Facebook, Twitter or LinkedIn, they are not a customer of the service provider.
For free services such as these, the customers of the service provider are the advertisers.
The product offered by the service provider to advertisers is a combination of the service itself and the users of the service. In other words, free users are a part of a product offering for advertisers.
One of the key advantages that Google Docs has over the competition is that a document (or spreadsheet or presentation, etc.) can be shared for editing or commenting with any Google Workspace or consumer Gmail user outside of one’s own organization.
But what if a Google Workspace user needs to share a document with someone outside their organization who does not have a Gmail account?
In addition to these core applications, there are a number of Google Workspace extras that are included in the monthly per user price. Not everyone is aware of these bonus applications.
Updated: December 26, 2019
Salesforce Files Connect for Google Drive allows specified users to add Google Drive files to the Files section or a Lightning Page component of any record.
The Salesforce Files tab will show Google Drive as a Connected Source. A custom tab called Google Drive can be created. This tab can have list views like any other tab.
Setting up Files Connect for Google Drive requires administrative access to both Salesforce and the Google Cloud Platform console (the same admin login as Google Workspace).
At Salesforce’s annual Dreamforce conference in 2017, a strategic partnership with Google was announced.
Often, these alliances come and go. However, the Salesforce/Google partnership has gained momentum. Google had a noticeable presence at the 2018 Dreamforce conference.
Among a wide range of facets to the partnership are the following five Salesforce to Google Workspace integrations.
Many small businesses do not have the in-house resources needed to fully implement and properly manage Google Workspace. These companies often seek help from a Google Workspace Partner.
There are a lot of companies that advertise Google Workspace services, but not are all official Google partners.
In 2017, Google launched its Cloud Partner directory, which is a searchable listing of all companies that have been accepted into the Google Cloud Partner Program.
There are a variety of add-ons and built-in functions for seamlessly and automatically pulling business data into Google Sheets from external sources.
Once business data is in Sheets, it can be manipulated an analyzed in a number of ways.
Here are six functions and add-ons for importing information into Google Sheets. All six are free of charge.
Updated: March 14, 2019
If you’re using Google Workspace or considering Google Workspace for your organization, there may be questions about Google Workspace security in your mind.
After all company email and business documents (if you are leveraging Google Drive for cloud backup of local files) are stored in Google’s data centers.
Google Workspace, as you’d expect, has multiple levels of built-in security.
Google has introduced native Gmail Offline for business (Google Workspace) and consumer users of Gmail.
This means that Gmail users can now read, reply to and compose emails while not connected to the internet. What’s more, no Chrome extension is needed.
It also means that people who current use a local email client in conjunction with Google Workspace, mainly for offline access, may find that the local client is no longer needed.
Updated: April 10, 2019
Google Workspace (formerly G Suite) and Microsoft Office 365 are the two most popular cloud-based suites of business productivity applications on the market. Among the best known applications within these suites are email, calendar, documents, spreadsheets, presentations and online storage.
Google and Microsoft continue to add their own flavors of additional components to their respective suites. For example, Google Workspace includes Forms, Drawings, My Maps and new Google Sites. Google Jamboard and Voice for Google Workspace (2019) are paid extras. Included extras at no additional charge are Google Chat and Google Meet.
Microsoft Office 365 plans variously include Sway, Yammer, Skype for Business, Office 365 Video and Microsoft Teams.
Updated: May 5, 2020
This online meeting capability used to be a major differentiator between consumer Gmail and business Google Workspace.
A Google Meet meeting could only be initiated by someone who was part of an organization using Google Workspace and for which the Meet capability has been enabled for the Google Workspace organization. However, the ability to be a Google Meet host will soon be available to anyone with a Google account—including a free Gmail account.
– Microsoft Excel is a spreadsheet application that is a part of Microsoft Office 365.
Some people use only one or the other. Other people use both.
If a Google user who does not have Excel installed receives an Excel spreadsheet via email, the user can preview the spreadsheet within Gmail and then convert the spreadsheet to Google Sheets.
There are several ways to move spreadsheets and spreadsheet data between Google Sheets and Microsoft Excel. Here are examples of Google Excel information exchange.
Through continuous improvement, Google regularly adds new productivity features and functionality to Google Workspace.
Unless noted, all of the functionality below is included with Google Workspace at no extra cost. Google packs a lot of business value into Google Workspace beyond email, documents, spreadsheets and presentations. Here are 25 ways your business can use Google Workspace to increase productivity.
Updated: July 15, 2020
It’s a challenge to keep with Google’s various iterations of chat, online meeting and Hangouts products—as well as the branding of these apps. In fact, we need to frequently update this post.
Google now has three distinct components in this category that are a part of Google Workspace’s core services, a.k.a. core apps.
Here is a roundup of the Google Hangouts, Meet, Chat (and now Rooms) offerings.
Google currently has 15 data global data centers. The first data center was built on the Oregon side of the Columbia River in 2006.
Google stores subscriber data (email, documents, spreadsheets, etc.) in small pieces. Each of those pieces is copied several times and stored in multiple geographic locations.
Updated: April 25, 2019
Google has made significant inroads into the small business market with Google Workspace. For business owners and employees who have been using consumer Gmail, moving to Google Workspace is an easy transition.
However, Google has faced several barriers to widespread Google Workspace enterprise adoption. Here are some of those blockers and what Google has been doing to address them.
For anyone who is in sales and who uses either Google Workspace or Gmail, there’s a new sales productivity platform from Cirrus Insight that’s worth taking on a test drive.
Cirrus Insight’s flagship product was a Chrome extension for Gmail to Salesforce integration. Recently, the company expanded its offering to become a a broad and useful feature set for any user of Gmail or Google Workspace — regardless of whether they are using a specific CRM application.
Through a combination of internal inventions and acquisitions, Cirrus has assembled a “dream suite” of tools that most salespeople will appreciate.
Here is an overview of a few of the ways that salespeople can benefit from the Cirrus platform.
Updated: October 15, 2020
Gmail is the second most popular email client in the world after the iPhone email client. Gmail has over 1.5 billion users.
Some small businesses use the free, consumer version of Gmail for their business communications. Other organizations make the move to Google Workspace, which includes Gmail for Business.
FeedBurner was acquired by Google in June of 2007.
Several years later, Google’s inattention to FeedBurner made it clear that FeedBurner did not have any direct or even indirect monetization potential.
Because of Google’s lack of attention to the app, bloggers began to predict its demise.
The GOOGLEFINANCE function is part of Google Sheets. Google Sheets is available in both consumer Gmail and organization-wide Google Workspace. The function allows users to create trend charts and comparisons for any assets that have a valid Google Finance ticker symbol.
Here are several examples of how the GOOGLEFINANCE function can be used in Google Sheets to compare the performance of stocks and indexes against one another.
Below are several California wine country maps that we created in Google My Maps. Included wine country maps are: Napa Valley; Sonoma Valley; Alexander Valley; Lodi; and Paso Robles.
Google My Maps is available to both users of consumer Gmail accounts and to Google Workspace users.
Google My Maps allows for mass importing winery locations from a spreadsheet. My Maps also allows for manually adding each winery.