Tag Archives: Google Analytics

Google Analytics Event Tracking Examples

Google Analytics Event TrackingGoogle Analytics Event tracking allows you to incorporate visitor activity from many different sources within Google Analytics.

Once the information is in Google Analytics, as we covered in the previous post, comparative visualizations can be created in Google Sheets.

Here are five Google Analytics event tracking examples. You can use these to measure the effectiveness of your marketing efforts. This is all predicated on the fact that you are using the Universal Analytics tracking code. Continue reading Google Analytics Event Tracking Examples

Google Analytics Reports in Google Sheets – Using Filters

Google Analytics ReportsOne of many benefits to using G Suite is that G Suite users with access to their organization’s Google Analytics account can easily share specific slices of Google Analytics data with their co-workers.

The Google Analytics Add-on for Google Sheets lets a Sheets user who has a Google Analytics login create a variety of comparative visualizations within Google Sheets. Continue reading Google Analytics Reports in Google Sheets – Using Filters